From 2017-2021 one the primary goals for my team was to redesign and rebrand the Rooster Teeth Store’s e-commerce site. We overhauled the entire site with updated backgrounds, UI/UX, photography, and customer service elements.

We were able to achieve high-level photography that allowed us to produce eye-catching campaigns for our internal brands.

This ultimately led to collaborations with Warner Media for Batman™, Harley Quinn™, and The Heat. Over time we were able to create press packages for influencers and grow beyond our community.